McCarter Examines Brands That Get It Right With Moms At M2Moms® – The Constant Conference

marketing to moms

Katrina McCarter, Founder & CEO, Marketing to Mums

Identifies six key marketing to moms strategies

It’s certainly not all doom and gloom. There are some wonderful examples of brands that are highly successful at engaging mothers.”

— Katrina McCarter, Founder/CEO of Marketing to Mums

NEW YORK, NEW YORK, UNITED STATES, March 2, 2021 / — In the latest addition to her continuing series on M2Moms®, Katrina McCarter, Founder/CEO of Marketing to Mums, identifies key strategies that successful brands use in marketing to moms.

McCarter explains, “Mothers gravitate towards brands that show they understand what moms need and what they have to deal with every day, and how tough it is to be a mother. Many of these brands leverage these six key strategies:
1. Being different.
2. Understanding diversity and the modern family.
3. Telling stories.
4. Showing empathy.
5. Communicating in a fun and playful way.
6. Providing surprise and delight.”

M2Moms®-The Constant Conference is a 24/7 online executive learning resource dedicated to helping marketers build better business with today’s moms and families. McCarter, an internationally recognized marketing to moms expert, is a regular contributor to M2Moms®. She supplemented her most recent article “It’s Certainly Not All Doom and Gloom! What have some brands been doing right?”, with a podcast featuring an even deeper dive on the same topic.

” Katrina always leads the way in marketing, strategy and research of moms everywhere,” according to Nan McCann, Founding Producer of M2Moms®. “She is one of the most popular contributors on M2Moms® and she is always one of the most highly rated presenters at M2Moms® in-person events.”

Additional current M2Moms® articles include: “Using Qualitative Research To Build The Brand That Women Want”; “Brand Opportunities In Mom Market Subsegments”, “Multi-Year Research On Moms Shopping Trends” “Play & Pandemic: How Brands Can Help Families Now”; brand reminders that “Black Lives Matter At Home Too ”; surprising research results on “Charitable Giving Across A Lifespan”; the latest news, innovations and trends on parents & families; an unmatched compendium of mom-marketing-focused data; presentations; best in business reads on Madd About Books; and to help Members work out those WFH kinks an ongoing series of “Moves that Stretch” with Stephanie Bittner, founder of Bittner Movement.”

M2Moms® Sponsors:
AARP, Healthline Parenthood, GfK, FlashLight Insights, Marketing to Mums, Paramount Market Publishing, Pepper Miller Group, Snippies, Springboard Global Enterprises, Bittner Movement and Tiny Tutus.

About M2Moms® To learn more: or M2Moms® is produced by PME® Enterprises LLC.

Nan McCann
PME Enterprises LLC
+1 860-724-2649

Source: EIN Presswire

The Toll of COVID-19 on Communities of Color by Anthony Grullon

USA, March 2, 2021 / — The coronavirus pandemic is exacerbating America’s pre-existing conditions, chief among them, structural racism. Early statistics reveal the disturbing and disproportionate toll this pandemic is taking on the health and wealth of low-income and minority groups. And yet, these communities disproportionately perform many of the essential services currently sustaining our society.

In the U.S., wealth correlates with race: the typical White family has 10x the wealth of Black families and 7x that of Latinx families. This reinforces the need to discuss lower-income and racial minority communities collectively. Social distancing, the primary public health recommendation for COVID-19, is a luxury for these communities, who cannot easily telework or engage in long-distance education per social distancing guidelines. As a result, the wealth inequalities along racial lines continue as racial minorities, who already earn less than their White peers, hold jobs that are more vulnerable to loss during the pandemic.

From a health standpoint, a closer look at racial minority groups reflects unfortunate and disproportionate representation in at-risk settings. For example, Black Americans constitute only 12% of the U.S. population but comprise 40% of the homeless population and 33% of the prison inmate population in 2020. The homeless community does not have access to sanitary resources, has more pre-existing comorbidities, and experiences higher hospitalization rates. Similarly, prisoners live in close quarters, which speed the rate of transmission.

Meanwhile, these same low-income minority communities disproportionately perform a large share of the essential services that our society depends on. As mentioned, working from home is a privilege. Research shows only 16.2% of Hispanic and 19.7% of Black workers can telework. Moreover, only 9.2% of those in the lowest quartile of the wage distribution can telework compared to 61.5% in the highest. These populations have to show up to work. Why? Their work is essential. Black Americans, for example, constitute 15% of the entire essential workforce. Similarly, one in three jobs held by women has been deemed essential, and women of color, especially, are more likely to work in low-wage frontline healthcare positions–as nursing assistants, orderlies, home health aides, etc.–where they are most at risk of contracting the virus. Beyond the healthcare sector, grocery store cashiers, delivery men and women, meat plant workers, too, tend to be low-income minority individuals who must continue to work, frequently under questionable conditions.

As a nation, those we are relying on the most are the most exposed, and therefore, we all are.

About Anthony Grullon

Anthony is an entrepreneur, investor, and operator. With a current focus on consumer companies that leverage technology to increase access to education, food, and health, Anthony has worked with both early and growth stage companies. He loves partnering at the earliest stage with startup teams to build products customers love, and to help them scale to build aspirational companies. Most recently, Anthony was a co-founder of Forage, a startup focused on helping families on food stamps affordably buy groceries online.

Forage’s work was recognized as a Rising Startup to Watch by Forbes. Prior to Forage, Anthony held investor roles at Rethink Education and Kapor Capital. During his time at these funds, he led investments in companies like Wonderschool and Blavity. Anthony holds a degree in Management Science and Engineering from The College of New Jersey and an MBA with a concentration in Entrepreneurial Management from the Wharton School.

Media Contact
Contact Person: Anthony Grullon
City: New York
State: New York
Country: United States

Media Manager
Anthony Grullon
email us here

Source: EIN Presswire

Bayview Therapy Announces Coral Springs Expansion

Bayview Therapy is now launching in Coral Springs, Florida.

Bayview Therapy Coral Springs

Dr. Kate Campbell is the founder of Bayview Therapy located in Coral Springs and Fort Lauderdale.

Dr. Kate Campbell Founder of Bayview Therapy

Bayview Therapy Renew room located in Coral Springs Florida

Bayview Therapy Renew Room located in Coral Springs Florida

Female entrepreneur and founder of Bayview Therapy, Dr. Kate Campbell, has expanded her counseling and psychology group practice in Coral Springs, Florida.

Over the past decade, we’ve helped thousands of children, families, and adults live happier, more fulfilled lives. We’re excited for the opportunity to serve the Coral Springs and Parkland community.”

— Dr. Kate Campbell, Founder

CORAL SPRINGS, FLORIDA, UNITED STATES, March 2, 2021 / — CORAL SPRINGS, FL, UNITED STATES, February 1, 2020 / — Bayview Therapy a counseling and psychology group practice located in Fort Lauderdale is pleased to announce they have expanded with a second location in Coral Springs to better serve Parkland, Coconut Creek, and West Boca Raton surrounding communities.

Bayview Therapy was founded in 2011 by Kate Campbell, Ph.D. – a Licensed Marriage and Family Therapist with an entrepreneurial spirit. Bayview quickly became one of the most trusted names in South Florida for comprehensive counseling and psychological services.

“We have a spa-like atmosphere that makes therapy very relaxing and approachable. Our team includes expert therapists and psychologists who specialize in different areas and are passionate about making a difference in our community.” Says Founder and CEO, Dr. Kate Campbell.

Bayview Therapy offers individual counseling, couples counseling, family counseling, and psychological evaluations for children, teens, and adults dealing with a variety of challenges across the lifespan. The Bayview team offers flexible hours, evening and weekend appointments, and provides counseling in English, Spanish, and Portuguese.

Dr. Campbell shared, “Over the past decade, we’ve helped thousands of children, families, and adults live happier, more fulfilled lives. We’re excited for the opportunity to serve the Coral Springs and Parkland community. The COVID-19 pandemic has created a mental health epidemic and our community needs mental health support now more than ever. ”

Sessions are conveniently available online through a secure telehealth platform or in person at the Fort Lauderdale and Coral Springs offices. Visit for more information or call 954.391.5305 to connect with a therapist today.

About Bayview Therapy
Bayview Therapy is a premier counseling and psychology group practice founded by Dr. Kate Campbell with two locations in Fort Lauderdale and Coral Springs, Florida. The team offers comprehensive counseling and psychological services for people dealing with a broad range of challenges across the lifespan. They provide counseling for children, teens, and adults dealing with anxiety, depression, trauma/PTSD, grief, addiction, parenting struggles, relationship challenges, and more.

Dr. Kate Campbell
Bayview Therapy
+1 954-391-5305
Visit us on social media:

Source: EIN Presswire

Affordable Braces in Allentown Helping Teens & Adults Smile with Confidence

logo for Allentown orthodontist

Exeter Orthodontics offers braces in Allentown

Exeter Orthodontics in Allentown is located only a short drive from Emmaus, Whitehall, and Center Valley.

We’ll be with them every step of the way.”

— Dr. John Pardini

ALLENTOWN, PA, UNITED STATES, March 2, 2021 / — Exeter Orthodontics in Allentown is offering braces and Invisalign for only $3,995. This all-inclusive price covers the cost of x-rays, retainers, adjustments, and repairs. Emergency visits are also included.

“No matter how long patients need to wear braces, no matter how many visits they require, they’ll never pay more,” explains Dr. John Pardini of Exeter Orthodontics.

Braces usually have to be worn for one to two years. Patients will visit Dr. Pardini and his team regularly for check-ups, adjustments, and repairs.

“We’ll be with them every step of the way, from their first x-ray to their final retainer,” adds Dr. Pardini.

Invisalign in Allentown is also available. Invisalign is increasingly popular, especially among adult patients. The clear, removable aligners are more comfortable and more convenient than their metal counterparts but must be worn for at least 20 to 22 hours per day to be successful.

During a free consultation, the Allentown orthodontist will walk patients through both treatments and help them find the option best for their smile.

To learn more about Invisalign and braces in Allentown, request an appointment by visiting New patients are being accepted. Offices are also located in nearby Easton, Reading, Exton, Springfield, and Harrisburg.

About Exeter Orthodontics: For several years, Exeter Orthodontics, a Pennsylvania-based orthodontic practice, has offered area patients braces and Invisalign treatments for as low as $3,995. Its team of orthodontists remains dedicated to providing high-quality care at an affordable price. Learn more at

Meredith Souder
Exeter Orthodontics
+1 610-401-0559
email us here
Visit us on social media:

Exeter Orthodontics: Affordable Braces and Invisalign in Allentown

Source: EIN Presswire

Tune in to tune out with Lytte HarmoniQ

Lytte HarmoniQ earbuds

Lytte HarmoniQ earbuds

Lytte HarmoniQ in the charging case

Lytte HarmoniQ in the charging case

A man using Lytte HarmoniQ

A man using Lytte HarmoniQ

Alone time is underrated & shouldn’t be taken for granted. Studies have shown that a regular time of solitude is beneficial for overall wellness.

SAN FRANCISCO, CALIFORNIA, UNITED STATES, March 2, 2021 / — Whether they are an introvert or extrovert, personal time should be on top of your self-nurturing activities. This essential moment allows an individual to be themselves, meaning one can place their interests first without having to feel self-conscious. People are able to stimulate their creativity as there isn't the need to conform to what their peers approve or disapprove of. If you’re thinking about getting your “me time” routine started, we may have just found the perfect companion for you.

HarmoniQ Lab’s new HiFi Wireless earbuds Lytte HarmoniQ, (read /lit/), are seriously smart tech. They are 3D printed and have been created seamlessly as a one-piece body. A triumph of ergonomic acoustics is achieved by designing them based on thousands of human ear shapes. Its intricate internal micro-shapes enhance the natural travel path of sound waves, nullifying distortion to create richer, more authentic playback. Lytte HarmoniQ provides top-tier audio technology while keeping things simple in terms of user experience.

Research by OnePoll shows that making time for yourself on a regular basis is the key to healthy relationships and the average American only gets about 43 minutes of “me time” in a day. Garett Coan of Creative Counselling recommends that you spend 30% of your waking time alone. This moment of solitude allows you to honor your true self, which gives you the perfect amount of time to miss the company of others. This results in a more intense feeling of gratitude for your relationships. So there is no need to feel guilty about squeezing in some “me time” as it will directly benefit the quality of your relationships as well.

If you need some ideas on what self-nurturing activities to do to ease into this meaningful ritual, here are some popular suggestions:

Heading out for a hike at your nearest park
Volunteering for a non-profit organization
Treating yourself to your favorite dish
Going for a joy ride
Stargazing at midnight
Experimenting in the kitchen
Trying a new online fitness class

You can also turn it up a notch by incorporating your favorite tunes during “me time”. This does not only lift up your spirits, but it also has a ton of physiological benefits. Listening to music is said to keep your heart healthy as research shows this allows blood to flow easier. If you’re doing something physical, music will help you increase endurance and boost physical performance. Studies have also shown that the therapeutic effects of music can inspire moments of creativity & improve your productivity in the long run. Lytte HarmoniQ could be your trusted companion to elevate the audio experience during your mindful private moments. Tune in to your favorite beats, and tune out to the serendipity of the present moment.

These earbuds delight with immersive sound boasting intricate treble with extraordinarily defined clarity, rich warm vocals, and deep rich bass. The embedded technology unifies this with uniquely designed spatial elements giving a distinctive tonal balance. With Lytte HarmoniQ earbuds you feel the music beyond sound.

HarmoniQ Labs is all about attention to detail, from the creation of its design to being detailed and finished by hand. It's evident that this device is built with the intention of reviving mindful listening.

The best presents are the ones that end up being daily essentials. Lytte HarmoniQ is built for demanding lifestyles and is water and dust-resistant. This device is the perfect blend of classy and functional, something your significant other would love to keep.

Feature Highlights
35 hours of listening time
Intelligent and simple touch control system
HarmoniQ Labs ™ 3D printing Omni-Acoustic-Design (OAD)
3D printed acoustic shape eliminating sound distortion and provides excellent organic noise isolation (up to -35dB noise attenuation)
Active call noise cancellation achieved by Qualcomm cVc (clear voice capture) audio technology. Please note that this is not an ANC feature
Durable materials for rigidity and controlled sound resonance
Ergonomic design for a comfortable daily use
Embedded microphone and voice assistance functions
IPX4 water-resistant, seamless one-piece body
Qualcomm TrueWireless™ Stereo Technology and aptX™ audio technology creates consistently high-quality audio streaming over Bluetooth with robust connectivity and easier paring experience
Made of skin-friendly resin, environmentally friendly

Join the Referral Program Without Limits
Share Lytte HarmoniQ with as many people as you’d like – friends, family, acquaintances – on any platform, and earn 10% cashback on every successful referral. Click this Kickbooster link or below to sign up and start spreading the word.

About HarmoniQ Labs
HarmoniQ Labs was established in 2019 and aims to lead the future of wearable Hi-Fi sound equipment through art and science. It aspires to deliver the benefits of truly wireless products without compromising the sound quality. The expert team of the company developed a sophisticated metrics system to measure the holistic experience of TWS Hi-Fi earphones. This system looks at 7 dimensions (36 key metrics points) including “Sound Balancing & Timbre”, “Sound Resolution”, “Sound Staging & Imaging”, “Connectivity”, “Build”, “Comfort” and “Controls” and uses this framework to define every design detail and drive product decision making.

Available at: for $149 and free shipping.

Media Contact
Lucie Simikova,

Lucie Simikova
email us here
Visit us on social media:

Source: EIN Presswire

Alternative Biomedical Solutions Announces New C-Suite Leading the Company into a New, Forward Thinking Direction

Alternative Biomedical Solutions

Introducing Ruth Abdulmassih, CEO & Joe Coffey, CCO

CARROLLTON, TEXAS, UNITED STATES, March 2, 2021 / — Alternative Biomedical Solutions (ABS) announced in Q4/2020 that its Board of Directors has appointed Ruth Abdulmassih as CEO and Joe Coffey as CCO.

These leadership appointments have been effective since Q4/2020 and follow the decision that ABS needs new strategic initiatives to drive growth in these changing times.

“We are fortunate to have someone of Ms. Abdulmassih and Mr. Coffey’s caliber and experience to lead ABS” states Christopher Holdyk, Principal at Center Lane Partners. “We are at a critical time in ABS’s evolution which requires industry experience and decisive leadership to successfully implement our strategies, service our customers and take advantage of the market opportunities. Ruth and Joe are healthcare Executives with proven track records of leading high-performing teams and driving results. Ruth has successfully built and led Fortune 500 brands and businesses in various industries, ranging from Healthcare to Business Process Outsourcing. Ruth has demonstrated leadership in industries governed by rigorous compliance requirements and demanding technical expertise. Joe has demonstrated consistent above-market growth performance by creating and executing sales and operational strategies. Furthermore, as veterans of the industry through Abbott Diagnostics, Leica Biosystems, and a host of other medical device companies, this new leadership team brings a solid understanding of our products and markets.”

Abdulmassih stated: “I am honored and excited to lead ABS. This dedicated leadership team is committed to ensuring that ABS’s products and services make a meaningful difference to our customers.”

Speaking on behalf of the board, Quinn Morgan, Managing Director, and Co-Founder said: “The board believes that the roles of the ABS CEO and CCO now require additional attributes to successfully execute on the company’s strategy. Ruth Abdulmassih has the right operational and leadership skills to deliver improved execution and financial performance. To support Ruth’s vision, Joe Coffey has a proven track record of maximizing profitability by building commercial teams in highly complex and competitive businesses. Adding Ruth and Joe to our existing C-Suite which includes Simon Bergeron, COO, and Janet McGrath, CFO, ABS has assembled a highly differentiated and proven leadership team. We look forward to the evolution of ABS in 2021.”

About ABS
A leader in toxicology testing solutions, ABS is a laboratory equipment & services, reference laboratory, and supply company. ABS provides value-added solutions to clinical laboratories, healthcare providers, pharmaceutical companies, research organizations, and other testing laboratories. ABS is a Centre Lane Partners portfolio company.

Janet McGrath, CFO
Alternative Biomedical Solutions
+1 972-672-4404
email us here
Visit us on social media:

Source: EIN Presswire

Little Kitchen Academy Announces Launch of The Little Kitchen Academy Child Safe Knife by PRISE

Little Kitchen Academy logo with black bird

Montessori-inspired cooking school for children

Image of the Prise, Inc., company logo next to an image of the Little Kitchen Academy child safe knife made of wood with the Little Kitchen Academy bird signet/logo in black

Prise, Inc., logo and image of the Little Kitchen Academy Child Safe Knife with logo

Image of a Little Kitchen Academy student (young Asian girl age 4) wearing a white chef coat cutting with the Little Kitchen Academy Child Safe Knife made of wood

Little Kitchen Academy student (young Asian girl) wearing a chef coat cutting with the Little Kitchen Academy Child Safe Knife

PRISE Inc., joins the exclusive list of global brand partners: Iron Chef Cat Cora, BIRKENSTOCK, Emeco, ChopValue, AeroGarden, Welcome Industries, and Location3

The Little Kitchen Academy Child Safe Knife by PRISE gives our students the opportunity to learn professional knife skills with minimal risk.”

— Felicity Curin, Founder, President, and COO of Little Kitchen Academy

VANCOUVER, BC, CANADA, March 2, 2021 / — Today Little Kitchen Academy (LKA), the first-of-its-kind, Montessori-inspired cooking academy for children ages three through teen, announced PRISE Inc. as its newest global brand partner. Located in Victoriaville, Quebec, Canada, PRISE Inc. is a non-profit organization whose mission is the social and professional integration of people removed from the labor market. An ideal philosophical complement to LKA’s inclusive and supportive environment, PRISE makes the clever, child-safe wooden knives used by all LKA students, which moving forward will exclusively be sold as the Little Kitchen Academy Child Safe Knife by PRISE, featuring the logos of both companies.

A staple at LKA, the PRISE wooden chopper is the first in a series of knives all students use that teach these burgeoning young chefs how to safely use a knife. “I’m so happy to partner with PRISE, a company doing so much good for their community, and to share their fantastic product with the world,” says Felicity Curin, Founder, President, and COO of Little Kitchen Academy. “Learning how to use a knife is one of the most foundational skills to acquire in cooking but has to be taught safely. The Little Kitchen Academy Child Safe Knife by PRISE gives our students the opportunity to learn professional knife skills with minimal risk.”

“We love Little Kitchen Academy and their commitment to ‘changing lives from scratch.’ Their mission to empower students to become independent, confident and socially-conscious through the acquisition of practical life skills is very much in line with what we do at PRISE, so it made perfect sense for us to partner with such a great company,” said Olivier Boisvert, PRISE Inc. General Manager.

The Little Kitchen Academy Child Safe Knife by PRISE is now available for purchase on, Etsy, and Amazon.

PRISE Inc. joins the impressive group of global partners hand-selected by Little Kitchen Academy:

• Celebrity Iron Chef Cat Cora – Cora serves as the company’s brand ambassador, honorary head of recipe development, and advisory board member.
• BIRKENSTOCK – Exclusive provider of kitchen shoes worn by all staff and students.
• AeroGarden – Exclusive provider of the living food wall and materials that provide students with fresh produce and herbs used in lesson recipes.
• Emeco – Exclusive provider of chairs made from recycled plastic bottles that students dine on around the community table at the end of each lesson.
• ChopValue – Exclusive provider of the proprietary community table made with more than 33,000 recycled chopsticks.
• Welcome Industries – Provider of educational cooking tools, including the measuring cups shaped like fractions that help students learn math.
• Location 3 – Exclusive global site selection and real estate partner.

States Brian Curin, CEO and Co-Founder of Little Kitchen Academy, “PRISE is a unique organization with a very important social mission, and we are proud to partner with them. These partnerships ensure each location will receive key products and support that help deliver the LKA experience and brand promise in every community on a global scale.”

Little Kitchen Academy’s flagship location opened in June 2019, with plans to open more than 400 global locations through 2025. LKA is currently seeking like-minded multi-unit franchisees and development partners based in AZ, CA, CO, FL, IL, NC, OR, TX, WA. Internationally, LKA is focused on expanding further into Canada, as well as Australia, India, the Kingdom of Saudi Arabia, MENA region, Spain, and the U.K.

About Little Kitchen Academy
Little Kitchen Academy (LKA) is the first-of-its-kind, Montessori-inspired cooking academy for kids ages three through teen, focused on providing a safe, inspiring, and empowering space for children to identify, develop and refine their senses. Based in Vancouver, Canada, the concept was co-founded by proven global brand and franchise expert and serial entrepreneur Brian Curin, his wife, Montessori-trained, culinary expert, and visionary Felicity Curin, and social impact investor and entrepreneur Praveen Varshney, on the belief that by empowering children with practical life skills and knowledge in a positive and joyful environment, they and their company will affect positive lifestyle changes that result in a healthier world. True to its mission, LKA lives to create a more educated, able and healthy society through mindful, healthy eating choices, and is committed to changing lives, from scratch to consumption. Part of that mission includes empowering students to learn how they can make the world a better place through How Can I Help by Little Kitchen Academy, LKA’s signature philanthropic program, supporting Chefs for Humanity, The Global FoodBanking Network, Kids Help Phone, and PHIT America. In addition to charitable partnerships, LKA has forged strategic global brand partnerships with Iron Chef Cat Cora, AeroGarden, BIRKENSTOCK, ChefWorks, Emeco, ChopValue, Welcome Industries, Location3, and PRISE Inc. Little Kitchen Academy’s flagship venue is located at 3744 West 10th Avenue in Vancouver, BC.

For a taste of Little Kitchen Academy, visit or join its communities on Facebook, Instagram, Twitter, LinkedIn, and YouTube.

About PRISE Inc.
PRISE Inc. is a non-profit organization that offers people with various challenges in entering the labor market a six-month course in a manufacturing plant, supported by a team of trainers and counselors as they develop their potential and acquire social and personal stability.

To learn more about PRISE Inc., visit

# # #

Willie Norkin
(917) 957-4199

Jen Mendelsohn
(516) 870-4558

Brian Curin
Little Kitchen Academy Ltd
+1 604-928-0629
email us here

Source: EIN Presswire

APT™ Formulation Combats Multi-Drug Resistant Candida auris: An Emerging Global Healthcare Threat

The Most Effective Treatment to Stop the multi-drug resistant Candida auris spread within hospitals and healthcare facilities, globally

Studies suggest APT™ formulations may provide a safe/easy method to decolonize the skin healthcare workers and patients, thus interrupting skin colonization by the dangerous pathogen, Candida auris.”

— Dr. Mahmoud Ghannoum

ROCKWALL, TX, UNITED STATES, March 2, 2021 / — Candida auris is a multi-drug resistant fungus which can be fatal. There is up to a 55% mortality rate if C. auris enters a patients’ bloodstream. Recent studies conducted at Case Western Reserve University of highly resistant strains of C. auris provided by the Centers for Disease Control (CDC) have demonstrated that APT™ based Antifungal formulations are highly effective in killing this deadly fungus on skin surfaces. The APT™ formulation is the only known effective method that has the potential to remove C. auris from the skin of patients and healthcare workers.

Advanced Penetration Technology, LLC, (APT) a Texas- and Indiana-based company specializing in innovative healthcare solutions for physicians and patients utilizing our proprietary APT™ Formulations, has received compelling preclinical in vitro and in vivo data against susceptible and resistant Candida auris isolates, provided by the CDC. The data provide first time evidence that treatment with the APT™ based antifungal topical formulations can “decolonize Candida auris”. The results indicate that these formulations may have utility to control and prevent the ongoing global spread of this deadly multi-drug resistant fungus.

Candida auris can be fatal. There is up to a 55% mortality rate when C. auris enters the patients’ bloodstream. Current treatment protocols, typically involving chlorhexidine baths and intravenous antifungal drugs, have not proven effective in controlling this global spread of resistant C. auris fungus. These recent studies conducted at Case Western Reserve University, including highly resistant strains of C. auris provided by the Centers for Disease Control (CDC), have demonstrated the APT™ based antifungal formulations are highly effective in killing the most resistant strains of this deadly fungus on skin surfaces. The APT™ based antifungal topical formulations are the only known and effective method to remove C. auris from the skin of patients and healthcare workers. Given these study results, it is believed that this topical “decolonization” application will become the standard of care to stop and control this multi-drug resistant fungal infection across global healthcare systems.

The Company is working with world renowned specialists and fungal disease experts, most notably, Dr. Mahmoud Ghannoum, Case Western Reserve University, Cleveland, Ohio. The company is in ongoing discussions with the CDC concerning the immediate impact of the APT™ antifungal formulations will have in controlling the emerging global healthcare threat. A peer reviewed manuscript has been published documenting the effective decolonization application of the APT™ antifungal formulations:

Dr. Mahmoud Ghannoum said, “Using a C. Auris decolonization model we were able to demonstrate that the treatment with the APT™ formulations were effective in decolonizing the skin of this multi-drug resistant yeast. The findings suggest that these topical formulations may provide a safe and easy method to decolonize the skin of both healthcare workers and patients, thereby interrupting skin colonization by the dangerous pathogen, Candida auris”.

“The patent pending, proprietary APT™ formulation continues to demonstrate dramatic improvements in the efficacy of existing topical medications. In this case, the APT™ formulation combined with either a 1% Clotrimazole (API) or a 1 % Terbinafine (API) demonstrates to be the most effective topical formulation to remove C. auris from the skin of patients and healthcare workers. The APT™ formulation’s unique dual-actions of biophysical and biochemical destruction of Candida auris and other fungal pathogens will change the trajectory of therapeutic discussions, globally,” states Dr. Brian J. Huber, CEO/President of PFTH, LLC the parent company of APT, LLC.

Current prevention protocols focus on cleansing the patient with a Chlorhexidine bath/solution, which does not effectively manage the C. auris organism and the person to person spread. Environmental decontamination is a dramatic step. Entire hospital rooms are dismantled and cleaned to attempt to remove the C. auris organism. Once the C. auris fungus accesses the patients’ blood stream (via catheters, IV lines, ports, airways) there is a 55 % chance these patients will die within 30-90 days.

According to infectious disease specialists and the CDC experts, the key point of focus is (decolonizing) removing the C. auris fungus from the skin of patients and healthcare workers. Only by removing/mitigating the person to person spread and subsequently, the environmental contamination process, will the spread of this pathogen be stopped. The APT™ based antifungal formulations used for skin decolonization protocols are a true prevention strategy for global control of C. auris.

About Advanced Penetration Technology, LLC: Advanced Penetration Technology, LLC, is an Texas and Indiana-based pharmaceutical IP company that has created new solutions for areas of patient care utilizing over-the-counter product platforms. Its products have been used to treat wounds, resistant bacterial infections, resistant fungal infections, burns, acne and other conditions. Founded in in 2016, APT strives to provide access to highly effective care at the primary and home levels on a global scale.

Please visit our site for further information:

Brian Huber
Patient Focused Tele-Health, LLC
+1 800-918-7534
email us here

Source: EIN Presswire

Only the Best Ingredients for ‘Creating Solutions that Work’

Cellcore Biosciences

Why CellCore Biosciences’ Product Bowel Mover Is Temporarily Discontinued

MERIDIAN , ID, UNITED STATES, March 2, 2021 / — CellCore Biosciences, a health company, has temporarily discontinued its product Bowel Mover due to lack of access to quality ingredients.

CellCore co-founder, Dr. Jay Davidson, says, “While we were able to find some ingredients for Bowel Mover, the quality didn’t meet our standards. The best chance of true healing is through quality ingredients.”

CellCore has a rigorous testing process for all ingredients used in its products. At this time, these standards cannot be met due to inadequate availability of quality ingredients. The website will continue to read “out of stock” until the essential, high-quality ingredients can be sourced again.
Bowel Mover’s primary function is promoting regular, healthy bowel movements. The company trusts that their partnering CellCore providers will be able to recommend alternative digestive support products for their patients who are in need at this time.

In place of Bowel Mover, Dr. Todd Watts, co-founder of CellCore, recommends increased water intake in the morning, oral magnesium, and oral vitamin C. Other CellCore products that may help fulfill similar purposes in the meantime include Advanced TUDCA, CT-Spore, and KL Support.

Along with these alternatives, those who need more gut support can consider the naturopathic ingredients that make up Bowel Mover. These ingredients, which can be taken individually or in personalized combinations, include:

• Aloe vera
• Barberry root
• Black walnut green hulls
• Cascara sagrada bark
• Cayenne
• Clove bud
• Extracts of fulvic acid
• Fennel seed
• Garlic bulb
• Ginger root
• Rhubarb root
• Senna leaf
• Wormwood

Dr. Jay says, “Part of our CellCore mission is creating solutions that work. We put quality first to ensure our products are safe and effective. Currently, there is no timeline as to when Bowel Mover will be available again. We will keep our practitioners up-to-date as we continue to look for the
necessary high-quality ingredients.”

About CellCore Biosciences: CellCore Biosciences is a wellness company that believes a “healthy microbiome is a healthy you.” This starts with opening drainage pathways, supporting energy at the mitochondrial level, and detoxing unwanted substances. Their core values are front and center in the company mission: “Creating solutions that work is what we do. Restoring hope and health is who we are.”

For additional information, please contact Shawnda Huffman, Director of Public Relations, at 740-649- 5433 or

Shawnda Huffman
CellCore Biosciences
email us here

Source: EIN Presswire

Talisman Solutions Receives 2020 Dallas Award in Medical Billing Category

One of the nation's best in medical billing, and medical coding is the recipient of a prestigious award.

DALLAS, TEXAS, UNITED STATES, March 2, 2021 / — Representatives with Talisman Solutions today announced that it has received the 2020 Dallas Award in the medical billing category.

"We consider this an honor to be awarded this prestigious award," John Grimani, director of sales and marketing for Talisman Solutions. "This is a testament to our commitment to our customers."

Talisman Solutions has an A+ rating with the Better Business Bureau (BBB) and is also a Torch Award for Ethics recipient. The company has a mission of proactively enable clients to focus on core activities by successfully owning up business activities on their behalf in an efficient, effective and persistent way and bringing value to the relationship by successfully leveraging our domain and technical expertise.

The Dallas Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the Dallas area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The Dallas Award Program was established to recognize the best of local businesses in the community. The organization works exclusively with local business owners, trade groups, professional associations, and other business advertising and marketing groups. Its mission is to recognize the small business community's contributions to the U.S. economy.

Each year, in and around the Dallas area, the Dallas Award Program chooses only the best local businesses. It focuses on companies that have demonstrated their ability to use various marketing methods to grow their business in spite of difficult economic times. The companies chosen exemplify the best of small businesses, often leading through customer service and community involvement.

As to how customers rate Talisman Solutions, one customer identified as Dr. Ranjan Sinha highly recommends them.

"We switched from other billing company to Talisman Solutions about three years ago; Talisman Solutions is easy to work, efficient, improved our profitability, contact us regularly to optimize our medical billing, follow up with insurance contract, consistent, reliable and keep collection current," Sinha recalled, before adding, "Phone calls and emails are returned, and our questions are answered in a productive and timely manner. We are pleased with the results from billing by Talisman Solutions, and I would recommend without reservation."

But Sinha isn't the only one raving about Talisman Solutions. According to Dr. Kevin A. Bishop, "Since we switched our billing to Talisman, we have definitely seen an increase in our monthly income. Talisman always follows up on our outstanding claims, which is something we were definitely lacking from our previous billing companies. They also provide great communication and answer our questions and concerns in a timely matter. I would highly recommend Talisman!"

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Talisman Solutions

Talisman Solutions has been serving clients since 2004 and has grown consistently because of our excellent customer service, quality delivery, and reasonable cost. We work with numerous organizations in various geographic across the United States of America.

Contact Details:

17304 Preston Rd, Ste 800
Dallas, TX 75252
United States

John Grimani
Talisman Solutions
+1 888 617 9894
email us here
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Source: EIN Presswire